Digital Marketing – Study Notes:
Let’s look at the important elements to focus on when you’re designing a graphic. The key things to get right are:
- Color
Why use color?
First is color theory. Color is a critical element to get right in your designs. It’s used to attract attention, convey meaning, and of course for aesthetics.
We don’t usually even think about the colors we look at; we judge things quickly and often measure instantly whether something is desirable, professional, nice, ugly, or even weird based upon its color.
Color contrast
The most important thing to think about when using colors is the contrast between them. Contrast refers to how well one color stands out from another. You can use contrasting colors within an image to make text stand out from its background, for example. Complementary colors, like yellow and purple, or blue and orange, for instance, provide maximum contrast with one another.https://writingcommons.org/section/design/elements-of-art-elements-of-design/color/
It is madantory to use color concept ?
NO, u can use according to u also . The colour concept help ur post to look more attractive.
Does every color implicate the thinking of company ?
yes
